Software Demos: Counterintuitive strategies to maintain control, secure next steps, and win the deal
I was coaching a rep last week who was losing deals late in the sales cycle.
She’d do a great job of getting her champion to invite decision-makers to a demo. But then she’d get ghosted. Or told, “This is no longer a priority.”
The problem: She treated demos like a “show & tell.”
Every demo, she’d go way too far in the weeds—completely losing control of the call. Senior stakeholders would lose interest. And she’d struggle to secure next steps.
She implemented a 3-part process to instantly level up her demos (and stopped losing deals late in the sales cycle).
In this webinar, you’ll learn that process and much more. We’ll be joined by three killer guests: Evan Hicks from Calendly, Bryan Tunick from ZoomInfo, and Nick Cegelski from 30 Minutes to President’s Club.
Here's what you'll learn:
Common mistakes reps make that buyers HATE
Planning: how to anticipate objections and customize demos for your buyers
The resonance loop: how to share key features without boring your buyers to death
Running group calls: how to keep a group of buyers engaged (while maintaining control)
You’ll walk away with strategies to immediately level up your demos and presentation skills.
